National Cheng Kung University
Chiung-Hui Tseng is associate professor of international business at National Cheng Kung University, Taiwan. She received a Ph.D. in International Business from Washington State University, USA, a M.A. from National Chengchi University, Taiwan, and a B.A. from Soochow University, Taiwan. Her research interest is in the area of strategic management, including the topics of firm diversification, foreign market entry strategy, strategic alliances, and mergers and acquisitions. Her works have appeared in Canadian Journal of Administrative Sciences, Journal of International Business Studies, International Business Review, among others.